Nicole Lehman
Conversion-focused copy that speaks directly to gym-goers dealing with digestive issues and stalled progress, positioning absorption as the missing link between their effort and their results. Generated 412 orders in first 8 weeks.
FormFuel Balance — Protein Powder Sales Page
High conversion sales page for desk workers with persistent back pain due to prolonged sitting, positioning 60-second spinal load resets as the fastest path to relief and focus. 78% of buyers came from the 'agony of 8-hour sit' section.
FocusBack — Desk Worker Back Pain Sales Page
Sales page for physical therapists and personal trainers who struggle with scattered notes, positioning real-time session data as the solution to pre-session scrambling and lost credibility. 47 trainers signed up for paid plans in first 45 days
SwiftTrack PT- Client Progress App for Trainers
I write landing pages, sales pages, and emails that turn "I've heard this before" into "this is different."
My work is grounded in understanding buyer hesitation, objections, and pain points — not hype or generic marketing language. My process starts with identifying prospect awareness levels, desires, and beliefs before writing a single word. This ensures messaging meets prospects exactly where they are and moves them toward action.
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